Dave's best selling book, Baseline Selling re-emphasizes the basics of salesmanship in a fresh and applicable framework, with extremely actionable and useful insights designed to help salespeople "touch all the bases" without over complicating the process. This book is a must read if you are in the selling profession or have any need of selling skills.
Best ideas...most effective techniques...straight-forward methodology that sales people can easily recall when under fire. -- Bookwire
4 STARS...the book is a home run...If you love baseball and you sell...this book is a must. -- ChangingMinds.org

Mindless Selling provides an entertaining look at what prevents many salespeople from achieving success. It helps define the process for overcoming obstacles that stand in the way of success and is a must read for salespeople and sales managers interested in improving sales effectiveness

Of the 17 million people in the U.S. who are involved directly or indirectly in sales, many repeatedly acknowledge facing four major challenges:
- No prior sales education or training
- Lack of formalized sales training, resources, and methodologies provided by their companies
- Due to the recession and downsizing era, lack of 12-18 month professional sales training for new hires provided by Fortune 500 companies
- A consistent struggle to keep their sales force, distributors, manufacturers reps and affiliates motivated and focused on effectively selling their products and services
Mastering the World of Selling helps companies and entrepreneurs overcome these four major obstacles with candid advice and winning strategies from the leading sales trainers and training companies in the world.

Experts share strategies for mastering business, life and relationships.

Sales Horror Stories! What can you learn from salespeople who crash and burn in front of prospects? Laughter and a serious lesson: Buyers are changing and you must adapt your selling strategies to keep ahead of the competition

Inspiring essays from experts who provide some great advice on topics ranging from personal finance, to dealing with emotions.