Dave Kurlan is a top-rated speaker, best-selling author, sales thought leader and highly regarded sales development expert.
You may recall a post from March 11, featuring Dunkin Donuts, having to do with sales competencies and sales compensation. Today, I saw a sign on the door at Dunkin Donuts that said, "Salespeople Wanted". Now it was already a stretch to call the people behind the counter at DD clerks, cashiers, order takers or even customer service people. They don't listen, get orders wrong, take forever, get angry with customers who correct them and they are just plain horrible. Granted, there are some very ineffective salespeople out there. But to call the employees at Dunkin Donuts "salespeople" is a disservice to the sales profession.
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