closing big deals
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Sales Presentations to Big Companies – the Same as Political Theater
- September 22, 2023
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
What really happens on presentation day? Theater. Salespeople validate what the individuals on the committee already believe to be true. If you’re not the one getting the business, nothing you do on that day will change that UNLESS the one who is getting the business screws up big time.
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How Music Can Definitely Help You Sell More
- March 18, 2015
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
Next week, I have a special treat for my readers. I will post an article that features my least read articles of all time – sounds very exciting, doesn’t it? While I was looking for the least read articles, I consistently came across a whole bunch of my articles that were related to music.
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Can the Beatles Help You Close Big Deals?
- January 8, 2010
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
Some people didn’t care for any of the three and bought from alternative sources. Some preferred just one or the other. And some bought from all three. They were the big winners of their day. Who were they? Try The Beatles, The Beach Boys and The Rolling Stones. Check out the following table which, if they were traditional sellers, could have been used to tout their features and benefits.
