sales backed by science
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How To Stop Sucking by Understanding and Changing Your Sales Metrics
- August 30, 2021
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
Suppose a company reports that its win rate is 24%. Does that tell you anything other than they suck? It doesn’t tell us how badly they suck, why they suck, how long they’ve sucked, who sucks, or whether there is any hope for them to stop sucking. And even if their win rate is double the 24%, the same questions apply. Let me explain.
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Vote the Best Top Article on Sales and Sales Management
- December 17, 2012
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
This is a pretty exciting time for us. We reviewed 1,000 articles which I’ve posted on this Blog since 2006 in an effort to present you with the Top 15 Sales Articles of the past six years, and later this week, the Top Sales Article of the last six years. It was not quick, easy, fun or obvious. They aren’t necessarily the most viewed and they do not have the most inbound links. But we did pick fifteen of the more serious articles. Some are articles backed by science and some are assessment comparisons. Five are on selling and two are articles where I debunked other published articles. Missing are the articles with analogies, humor and comparisons to children, but other than that, it’s a nice cross-section.
