Last week I was a seminar panelist that took place in a Virtual Trade Show - very cool! I was joined by Mike McCue, Editor in Chief of Sales & Marketing Management Magazine, and Lee Salz, CEO of SalesArchitecture.com. The seminar was called Why Winning Sales Strategies Communicate Value and Losers Cut Price.
I thought the seminar was quite good. Mark covered trends, Lee covered positioning/strategy and I covered tactics/process. It was almost as if we had planned it that way, even though we never even compared notes.
The seminar ran 60 minutes and you can watch it on demand right here.
(c) Copyright 2008 Dave Kurlan