Honor thy fans; they will sell for you.
Posted by Rick Roberge on Mon, Feb 08, 2010 @ 03:55 PM
This morning, you read #5. This is Trisha's #4. Enjoy and comment. Agree. Disagree. Be heard/read!
There is a Twitter hashtag called #neilwebfail for bestselling author Neil Gaiman because when he posts a link on his Twitter feed, if the site does not have a big enough bandwith, it will go down from the numbers of his fans who will go there. Seriously, check it out. If you meet one of his fans and ask about his work, you will feel their passion. Not only is his work solidly amazing, but between his blog and his Twitter feed, he connects with people he may never meet in person on a deep level.
What do you do to make your clients your fans? How do you build a relationship with a person so they will refer you because they LOVE you?
(And, are you on Twitter? And if you are, you're building relationships - right? Not bombing me with constant promotions? I'm sure I don't have to ask, but I worry sometimes.)
Tomorrow: A good story is magic, but characters never die.