Whitmer says it’s the same approach he takes with his teams and players, no matter what they’ve accomplished."  Tom Brady, the Patriot's equally brilliant quarterback, is quoted as saying, “He treats minicamp like it’s the week of the Super Bowl.  The pressure is always on. We joke, because every day he comes into the meeting and he goes, ‘Alright guys, this is a big day,’ and we always joke that he should walk in one day and say, ‘Guys, this day’s not super important. Whatever we mess up today, don’t worry, we can get to tomorrow.’ That’s how he approaches it, every day is meaningful, and I think as a player you come in and you really respect that, and you try to do your very best to accomplish the goals that he sets out every day.  When we won those 16 games in a row in 2007, people would have thought we were 0-16 by the way that we were coached. He doesn’t care what you did last year, he doesn’t care if you made the Pro Bowl, as long as you can help us win this week.’’

Sales Managers could learn a thing or two from Belichick!  Like:

• Consistency
• Past Performance is not a free pass for lack of performance today
• You can always perform better
• Accomplish the goals
• Every day is meaningful
• The pressure is always on