Combo Article Friday - Finding New Business and Sales

Posted by Dave Kurlan on Fri, Jan 31, 2014 @ 06:01 AM

on the phone sellingI wrote an article for the Sales Blog over at Hubspot on how Inbound Marketing has really been around, like, forever.  

Mark Roberge, the Chief Revenue Officer at Hubspot, wrote an article there this week that has elicted one of the best discussions I've seen in the Sales Blogoshere - and not a single attack on any of the contributors (as of the last time I checked).  The article was about who should be your first sales hire.  I wrote my own article on the topic 3 years ago called Startups and the Dilemma of the First Sales Hire.  The inbound audience loves to engage in discussions, but not so much the CEO's, Presidents and Sales VP's who read these articles.  Chime in!

The February Issue of Top Sales Magazine was published yesterday and it includes an article with my latest thinking about using the phone for prospecting.  You can download the issue here This issue also announces a Top Sales Contest for Salespeople.  If there is a salesperson who you would like to nominate, instructions and guidelines are here.  

My article Tips for Great Keynotes and Better Sales Presentations was named a Top 10 Sales Article for the week over at TopSalesWorld.com.

I'll be speaking near you over the next two months:

WEBINAR: Leading the Ideal Sales Force Part 1
Wednesday, February 5, 11 AM ET
Register: http://hub.am/1jLizo2 

The latest thinking about growing, developing, tweaking and managing the ideal sales force.  Part 1 will address:
  • Sales Process - Optimizing Conversions
  • Sales Methodology – Why It Matters
  • Sales Messaging - How to Get It Right
  • 3 Critical Conversations
  • Executing in a Changing Economy
  • Sales Model – Making It Scalable
  • Channels - Optimizing Your Traction
  • Sales Training - Critical Components for Maximum Impact 
WEBINAR SERIES - Baseline Selling Open Enrollment
Begins February 20 for 12 Weeks
More Information: http://hub.am/1fhbMvv 
WEBINAR - How to Get the Most from OMG's Sales Candidate Analyzer Tool
February 26, 11 AM ET
Register 
SALES 2.0 CONFERENCE IN PHILADELPHIA - What to Ask To Determine If You Need to Implement Sales Force Transformation
March 10 
Register
ECSELL SALES COACHING SUMMIT IN CHARLOTTE NC - What Does Commitment to Sales Success Mean?
April 15
Register
EO AUSTIN TX - How to Shorten Your Sales Cycle and Close More Sales
April 23
Email me 
Image credit: feverpitched / 123RF Stock Photo

Topics: Dave Kurlan, EcSELL Institute, Top Sales World, Sales 2.0 Conference, EO, Top Sales Article, Hubspot Sales Blog, Mark Roberge

Top 10 Kurlan Sales Articles of 2013

Posted by Dave Kurlan on Wed, Dec 18, 2013 @ 23:12 PM

100

I wrote and posted exactly 100 new articles since my final article of 2012 when I announced your favorite all-time Kurlan article.  I've chosen 10 from this year's articles that were either very popular, contained many comments, or thought-provoking.  It's very difficult to narrow it down to 10, never mind to 1, but I went through 100 to pick the 10, and with all the votes that you were asked to cast last week, I decided to not ask you to vote again.  Also, I did not include the article that was awarded a Gold Medal for Top Sales & Marketing Article of 2013 earlier this week.

Here they are in no particular order - My Top 10 Articles of 2013:

SALES

Top Four Reasons Why Salespeople Struggle to Reach Decision Makers 

The Key to Powerful Sales Conversations 

Inc. Magazine Gets it Wrong on Consultative Selling

SALES MANAGEMENT

Actual Coaching Call - Use it to Coach Your Salespeople to Success

The Doctor, The Drug Dealer, and the User 

The Monumental Effort Required to Grow Sales in 2014 


SALES LEADERSHIP

Opinion - Why Sales Win Rates Have Reached an All-Time Low - this article led to quite a discussion on some of the other sites where it was republished.

We're Going Back to AIDA and You Should be Scared

The Challenge of the Challenger Sales Model - Just the Facts 

Get Sales Compensation Right to Recruit Winning Salespeople  


Which one is your favorite? 

Which one gets you upset?

Which one gives you an idea?

Which one resonates the most?

Please leave your comments below.

This is my last article of 2013 - Have a great holiday and we'll get back together here in January.

Topics: Dave Kurlan, sales training, sales consulting, sales expert, sales assessments, Top Sales Article, gold medal

Sales Traditions and Rituals - They're Not Just for December

Posted by Dave Kurlan on Wed, Dec 11, 2013 @ 05:12 AM

holiday traditionFor some salespeople, selling is as caked in tradition and ritual as any religious ceremony.  To get a sense of this, consider the many inside sales roles, demo-centric salespeople, and low-level, in-home salespeople.   Many inside salespeople repeatedly read from the same script.  Most demo-centric salespeople must cover all of the features and benefits.  And many in-home salespeople perform a mini-show on every sales call.

I have several rituals that I can share with you below.  I always:

  • visit their website to get a sense for what they do,
  • prepare to take lots of notes,
  • visualize the outcome,
  • guide them through a conversation that they've never had with anyone before,
  • hit the milestones of our sales process, and
  • discuss and agree to next steps.

December is also the time of year when companies and salespeople send cards, pretzels, brownies, cookies, popcorn, wine, champagne, and other gifts.  These actions are very kind and generous, but not unexpected.  A nice note, card or gift, at a time of year when it's not expected, can differentiate you and your company even more!

Along with the holiday traditions celebrated by you, your family and friends, my Blog has three traditions in December:

  1. I ask readers to vote for their favorite article from the past 12 months (coming next week). 
  2. I am honored to have won one or more of  the annual Top Sales & Marketing Awards since the event's inception several years ago.  This year I was nominated for 3 awards and Objective Management Group was nominated for 1 award.   
  3. I always repost this very popular article from several Decembers ago, Only 11% of Salespeople Do This at the End of a Call.  There are 3 great lessons in this article that are still true today.

Do you have any sales rituals or traditions that you would like to share in the comments?

Topics: Dave Kurlan, sales tips, top sales blog, Nutcracker, top sales thought leader, top sales assessment, Top Sales Article

Public Speaking Simplified

Posted by Dave Kurlan on Tue, Aug 04, 2009 @ 16:08 PM

I would guess that the only thing that is more common than an underperforming sales force is the discomfort that people have before they speak.  And I'm not even talking about speaking in front of an audience.  This discomfort can even manifest when presenting to one intimidating individual!

Speaking doesn't have to be so difficult, especially when you are talking about what you know - your own area of expertise.  Just follow my simple rules and you'll be awesome!

  1. Don't use Notes - They'll distract you and make you anxious!
  2. Avoid Power Point unless you need it to guide you or for big, long presentations!
  3. When Using Power Point use as few words as possible - it's for graphics, not words!
  4. Have an opening story - get their attention!
  5. Have a closing story - make them laugh!
  6. Have 3-5 Primary Talking Points for the middle - that's all you have to remember!
  7. You'll be Great if you simply talk about what you know - you're the expert!
  8. Engage your audience - If it's not compelling, leave it out!
  9. Ask questions - It holds the audience's attention
  10. Be Confident - nobody knows the material better than you.  They don't know what you're supposed to say!
As a side note, my article from last month, 10 Lessons from the Candidate Who Smelled Like He Peed on Himself, was nominated for Article of the Month for July, the 2nd time in three months that one of my articles was nominated.  Maybe it's the title.  You can vote for it with one click right here.
(c) Copyright 2009 Dave Kurlan

 

Topics: sales competencies, sales, sales management, selling, Salesforce, Sales Force, public speaking, tips, guidelines, Top Sales Article

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Best-Selling Author, Keynote Speaker and Sales Thought Leader,  Dave Kurlan's Understanding the Sales Force Blog earned awards for the Top Sales & Marketing Blog for eleven consecutive years and of the more than 2,000 articles Dave has published, many of the articles have also earned awards.

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