On-Demand Webinar: The Complete Guide to Sales DNA

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In this playback session, OMG breaks down the six Sales DNA competencies that shape whether your sellers can use what they've been trained to do, and why the average salesperson scores 66% but only 27% are proficient. You'll learn:

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Where the biggest Sales DNA gaps show up (hint: it's the one competency every industry shares)

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Why Supportive Buy Cycle averages just 35%, the lowest score of any Sales DNA competency

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Why sales training fails to stick when the root cause sits in Sales DNA

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How to diagnose what's really holding each rep back, and why developing Sales DNA takes a different kind of coaching